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Die Macht der kleinen Schritte
Prof. Dr. Daniel Keller28.6.2026

The power of small steps

The power of small steps
9:26

Why lasting change rarely begins with something spectacular

 

Dear Readers,

We humans tend to overestimate the importance of big decisions: a new job, a move, walking down the aisle, or the turn of the year with all those resolutions to finally exercise more, eat healthier or make time again for what truly matters. All of that feels significant because these are visible turning points, moments where something seems to change.

When we look back on our lives, we often tell our story along exactly these milestones. They create a clear “before and after,” and they give us the sense that the decisive changes happened right there. But the longer you think about it, the more another question comes to mind: Are these big decisions and events really what shapes our lives?


The real story of our lives is written far less by single decisions than we assume. It is shaped by the many small behaviors we repeat day after day, behaviors that become so normal over time that we barely notice them anymore. And it is precisely these recurring patterns that make up a large part of who we are, how we act and what results we achieve in the long run.

That is also one of the reasons why New Year’s resolutions so often fail. Not because people don’t see the need for change or because they lack discipline in general, but because behavior change follows different rules than we intuitively expect. Anyone who wants to understand how lasting change really works first needs to grasp a distinction that is often overlooked in everyday life: the difference between routines and habits.

 


The world loves routines, but what is the difference from a habit?

If you scroll through social media, you’ll see them almost everywhere: the morning routines of successful entrepreneurs, the training routines of elite athletes, evening routines for better sleep, and all kinds of rituals promising more productivity, focus, creativity and mental strength. The impression is usually clear: successful people have organized their lives perfectly through sophisticated routines and have everything under control.

There is some truth in that. But something often gets mixed up, because a routine is not yet a habit. Even though the terms are often used interchangeably, they describe different things.

 

  • A routine is a consciously controlled sequence of actions that requires attention, energy, and decision-making capacity. Anyone who takes time every morning for strategic planning, does deep work or prepares difficult conversations is following such a routine. The same applies to a regular fitness program or a specific approach to nutrition.

  • Habits, on the other hand, work differently. They run largely automatically, require little conscious attention, and often only become noticeable when they suddenly don’t happen. Hardly anyone has a serious internal debate in the morning about whether to brush their teeth. The action has long since become part of their personal system and happens almost on autopilot.

This distinction may sound theoretical, even academic, but it is crucial for lasting behavior change. Because many people try to turn demanding activities into habits, even though, by their very nature, they will always remain routines. Focused work will never be fully automated, and neither will good leadership. Strategic thinking, learning, or personal development will always require attention and can never be completely put on autopilot.

So the real challenge isn’t to automate these activities themselves. What matters far more is making the entry into them as easy and frictionless as possible.

Why good intentions are rarely enough

When people want to change their behavior, they usually start with a goal: to move more, work with greater focus, make more time for leadership, or stay calmer in daily life. The assumption behind this seems perfectly logical: if the goal is clearly defined enough, the desired behavior will follow.

But this is often where the gap between intention and reality shows up. Just a few weeks after New Year’s, many gyms start emptying again, the specialist books bought in a burst of motivation end up back on the shelf and calendars fill up with meetings while time for strategic work gradually disappears.

The problem is rarely the goal itself. Much more often, it’s the assumption that motivation is permanently available and can be maintained over long periods. In reality, motivation behaves more like the weather: sometimes it’s there, sometimes it isn’t. It fluctuates with the quality of our sleep, our stress and energy levels and whatever demands everyday life is placing on us.

If you build lasting change solely on motivation, you’re building on ground that is constantly shifting. Its stability depends on factors we can influence only to a limited extent. That is not a reliable foundation for long-term change.

Motivation can help. It can spark change and provide the initial push. But change becomes sustainable only when it is embedded in a system that also works on the days when motivation isn’t available.

That’s why good habits don’t come from motivation, they come from systems.


Systems create habits, not willpower

This may be the most important insight of all: habits are not primarily a question of willpower, but of structure. Our brain prefers what is easy, familiar, and readily accessible. It doesn’t look for the best behavior, it looks for the behavior with the least resistance.


Many attempts at change fail not because people don’t want it badly enough. They fail because the conditions under which they act work against the desired behavior. Anyone who wants to work with focus while their smartphone sits right next to the keyboard is, in the end, fighting their own biology. Anyone who wants to read regularly but keeps the book out of sight in a cupboard makes it unnecessarily hard to integrate the desired habit into everyday life.

People who consciously use the mechanisms of habits therefore don’t primarily try to change themselves. Instead, they redesign the conditions of their actions and create an environment in which the desired behavior becomes easier than the alternative. That is often what makes change surprisingly simple.


In this context, one observation from behavioral psychology is especially interesting. Many people assume that their thinking has to change first before their behavior can change. In practice, however, the process often works the other way around.

People act first, and their self-image often forms afterward. A leader doesn’t become a good listener because they see themselves as a good listener from the start. Rather, that self-understanding develops because they listen attentively again and again over months. In the same way, someone doesn’t become athletic because they declare it one morning. They become athletic because they move regularly. Repetition creates identity, and every single action provides a small piece of evidence for who we are.

That is exactly why small habits often have more impact than big resolutions. Resolutions usually aim at a specific outcome, while habits gradually change our self-understanding and with it, the way we see ourselves.

What does this mean for leadership?

For leaders, this idea is especially relevant, because they face the daily task of shaping their own behavior as well as the behavior of others. That’s precisely why it’s worth looking at habits and the systems behind them.

The key question isn’t how employees can be made more motivated. Motivation remains important, but it is only one part of the equation. The more interesting question is what conditions need to be created so that desired behavior becomes more likely and can stabilize over time.


Anyone who wants to design systems instead of relying on individual measures with limited impact or short-term motivation campaigns should ask a few basic questions:

  • What habits support a culture of learning?

  • What habits encourage responsibility?

  • What habits strengthen collaboration?

  • And which routines help leaders ensure that the truly important issues aren’t pushed aside by the day-to-day?


Because in the end, culture doesn’t come from mission statements, presentations, or isolated initiatives. It comes from the behavior patterns people show day after day and that solidify over time.

Self-help advice vs. reality

Sustainable behavior change is far less spectacular than many self-help guides suggest. It rarely happens in moments of great determination, or in those moments when we decide we will become a different person overnight. More often, it happens in the quiet moments in between, in the many small decisions we make every day, until at some point they are no longer conscious decisions at all.

Maybe that is the real secret of good habits. They don’t change our lives in a single leap, and they don’t promise a quick transformation. Instead, they work step by step and often so quietly that we only recognize the real change when we look back and realize how far we’ve come.

And maybe that’s exactly why, in the long run, they are more powerful than even the best resolution. Because the best day to take the next step toward a goal isn’t tomorrow, not next week, and not at the next turn of the year.

It’s today.

 

Yours, Daniel Keller

 

Image source: Photo by drobotdean on Magnific

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Prof. Dr. Daniel Keller

I am the founder and CEO of KellerPartner, a specialist in strategy and transformation, with extensive management, consulting, and training experience across a variety of industries and countries. As a professor of General Management at Steinbeis University, I combine application-oriented research with broad, interdisciplinary expertise.

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